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Pet Food: Down the Rabbit Hole

Posted July 24th, 2017 by IBPSA News in Pet Care Business Ideas, Pet Care Business News, Pet Nutrition with Comments Off on Pet Food: Down the Rabbit Hole

If you are somewhere over 10 years old, then you’re old enough to remember a time when pet food options were more limited. When, for better or for worse, making a decision on what to feed your pet didn’t feel like a life or death decision. When walking down the pet food aisle at the grocery store or into a pet supply store didn’t feel like tumbling down a rabbit hole into a dizzying array of natural this! Wild that! All enticingly packaged with bold colors, plump chickens ready for slaughter and lush vegetables ripe for harvest, flowing streams, leaping salmon, and wolves. So many wolves. [Read more…]

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